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Kristin Walker
Kristin Walker In Tips and Tricks

Finding the Spark

“The world always seems brighter when you’ve just made something that wasn’t there before.” Neil Gaiman Even under the best of circumstances, finding that spark for creative work can be...
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Kristin Walker
Kristin Walker In Marketing

Creating Festive Holiday Campaigns

The holiday season is fast approaching, and while things will look differently this year consumers will no doubt be craving some festive cheer more than ever. With that in mind,...
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Kristin Walker
Kristin Walker In Social Media

Changes to Facebook’s Algorithm: What You Need to Know

Another day, another Facebook change to navigate. Rest assured, the Paperkite team is up to the challenge, ready to help you stay connected with your audience. Read on for some...
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Kristin Walker
Kristin Walker In Services

Stay Safe with Paperkite

We know our clients are faced with many challenges during the COVID-19 pandemic. Ensuring the safety of staff and visitors is a top priority, and Paperkite is here to help...
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Susan Green
Susan Green In Marketing

Marketing During a Crisis

Marketing During a Crisis
Here we are working from home, teaching homeschool, sitting in on endless ZOOM meetings and losing our ever loving minds. The last thing we want to think about is marketing....
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Kristin Walker
Kristin Walker In Paperkite Spotlight

Staff Spotlight: Dwight Schrute

Meet Paperkite’s newest member of the team, Sales Manager Dwight Schrute! Dwight recently relocated from Scranton, PA to join the team here in Cooperstown. What type of projects have you...
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Kristin Walker
Kristin Walker In Uncategorized

Tiny Office Concert: Bourbon & Branch

Paperkite
Paperkite was proud to welcome Bourbon & Branch for the first performance in our Tiny Office Concert* series! Filmed before our team began working from home, Will Green (bass/vocals) and...
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Susan Green
Susan Green In Social Media

Hotels and Resorts – are you running out of ideas for your social media?

Are you a marketing director for a resort or hotel and just plain running out of ideas for social media posts? You are not alone! Social media is a hungry...
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Susan Green
Susan Green In Marketing

The Questions I Always Get Asked

Owning a marketing agency that works with travel, food and beverage brands is a blast, for the obvious reason that all three make people HAPPY! How often can a marketing...
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Susan Green
Susan Green In Tips and Tricks

Why would someone come to your tourism website?

I am in my second decade of developing websites and while a lot has changed, the questions you need to ask to make your website useful and successful are the...
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