All Posts By

Megan Wagner

An Intro to Music Streaming Advertising

If you’ve ever kicked on a music streaming service, like Pandora or Spotify, you know that online streaming is the best thing since sliced bread for music lovers. There are nearly limitless stations for every genre, artist, and decade. But online streaming is also quickly becoming a more commonly-used advertising platform.

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Lead Magnets Can Help Businesses Attract New Customers

Have you ever signed up to receive a helpful checklist, registered for an online webinar or used a promo code for a discount online? Chances are, at one point or another, you’ve taken up an offer that interests you or solves a problem that you have. Your brand can also use these inbound marketing tools, called lead magnets, to reach new audiences and give your brand a boost of exposure. We’re answering all of your questions about lead magnets and how you can put them to work to generate new business.

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Paperkite Creative’s Super Bowl Ad Predictions

The football food has been ordered, the beer is cold and the big event is upon us. The creative minds at Paperkite Creative are getting geared up to watch the biggest event in the marketing industry – the Super Bowl ads! Morgan Behnke, Alyssa Roehrenbeck and Megan Wagner are breaking down what to expect, and what not to get our hopes up for, from this year’s round of Super Bowl ads.

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